Everyone loves a love story! The romantic idea of having your loved one waiting at the altar or blissfully floating down the aisle is an image many swoon over.
Some may deem these ideas too dreamy or too big. Not for Brandy Farber.
Farber runs her own wedding planning company P.S. Events out of Saratoga Springs, New York, and Chicago.
“At P.S. Events we LOVE a love story,” said Farber. “We want to know not only what our couples envision for their dream wedding, but also who they are as a couple. We truly believe it so important that we have an authentic connection with our couples, and they feel the same about us.”
P.S. Events was the result of hours of hard work, determination, and big dreams.
“When I dream, I dream big,” said Farber. “I spent a lot of time doing personal development and deciding what I wanted my life and future to look like. I spent years working in a non-profit, although I worked for some organizations who do amazing work, it was not the career path that would get me the goals I had set for myself.”
Farber attributes her success to years of training and hands on experience. “More than anything I wanted to have the freedom to live life on my own terms,” said Farber. “Be present with my children and do what I am passionate about; cultivating one of a kind experiences while making the process seamless and enjoyable.”
Unfortunately, due to the COVID-19 Pandemic outbreak in March, New York began to shut down and social distance from romantic gatherings. Many young couples had to put their wedding plans on hold.
“The pandemic has caused an enormous amount of uncertainty,” said Farber. “From everything shutting down, then opening up with ever changing guidelines; the industry itself has to continuously adjust.”
However, this did not stop everyone. Many couples have scaled down their original wedding plans to have a more intimate ceremony. Other people will have virtual ceremonies.
“Love is not cancelled!” said Farber. “First, sit down with your partner and discuss what is most important to each of you. Second, find a wedding planner. This is not just a shameless plug. We help you navigate the “new normal” of weddings during this time and ensure your event transitions seamlessly.”
Farber also mentions everyone has options.
“Marry now, celebrate later is one of my personal favorites,” said Farber. “We have been working with our couples to keep their original wedding date by having a small ceremony while planning their reception for a later time. Many photographers are now offering live streaming as part of their packages.”
Someone once noted, love conquers all. Brandy Farber and P.S. Events could not agree more.